Corporate wellness innovators EGYM Hussle announce 77% revenue boom buoyed by impressive 157% growth across B2B
London-headquartered EGYM Hussle, the leading UK fitness marketplace which partners with employers and private medical insurers to improve employee and policyholder health by providing subsidised access to fitness and health facilities, has announced strong Q1 YoY revenue growth of 77%.
Driven by an impressive uplift in B2B performance with revenue up 157%, EGYM Hussle has seen B2B membership rise by 141%, contributing to an overall membership trajectory of 75% vs. Q1 of 2025.
Commenting on the strong results seen, Owen Clements, Director of Partner Sales, at EGYM Hussle explained: “It is validation for pivoting our model to focus exclusively on B2B partnerships where the UK corporate wellness market is expected to grow to £3bn by 2030.”
Clements added: “We are perfectly positioned to support employers and healthcare providers with demand rising exponentially, where it is encouraging to see a definitive shift taking place, with forward-thinking employers and healthcare providers recognising the preventative wellbeing benefits of exercise.”
Specifically, EGYM Hussle’s model provides flexible access to a rapidly growing network of up to 1,500+ gyms, pools, and spas via one discounted pass that covers 96% of UK postcode regions in England, Scotland, Wales, and Northern Ireland.
The business has seen its footprint of venues itself grow significantly in the last 15 months, with 215 venues added (19% growth) in 2025 alongside a further 152 (11% growth) through Q1 of this year already.
Clements explains: “It’s hugely positive to see in line with our overarching mission to increase participation in fitness as part of a preventative approach. We’re passionate about making high-quality fitness accessible, and it is so encouraging to see visits rising across our network of partners where we believe fitness and wellness have the power to genuinely engage and motivate employees, supporting their health and wellbeing.”
In Q1 of 2026 alone, Hussle has already seen a huge 80% increase in average monthly visits to partner fitness venues, which has no doubt been helped by the additions of some fantastic new fitness and wellness brands.
Already with the likes of Fitness First, Village Gyms, Nuffield Health, Lifestyle Fitness, and Yogaia as part of its network, not to mention an ever-growing portfolio of independents, EGYM Hussle has added Everyone Active, Freedom Leisure, Serco Leisure and Edinburgh Leisure to start 2026.
“It’s exciting”, Clements explains. “But we are not surprised, as our model enables gyms and wellness facilities to open their doors to wider corporate communities – to add new revenue streams within a competitive industry, unlocking access to additional members they would not otherwise gain access to.”
Clements adds: “All of our partner venues benefit from free marketing via a dedicated website too – we see it as a collaborative mission to improve health and wellbeing across the nation.”
Alongside its venue partners, clients including AXA Health, Bupa, International Workplace Group (IWG) Superdrug, General & Medical, Huntsman & Sons and WPA form the growing backbone of the EGYM Hussle business, where the team are committed to continuing to reinvest back into the business entering into an exciting growth phase.
This includes investing in staff with EGYM Hussle’s headcount expected to grow by 50% through the end of the year, having already doubled in the last 12 months. This has coincided with the team recently moving into an impressive new HQ in the heart of London. Meanwhile, the corporate wellness team is collaborating closely with parent brand EGYM to bring best-in-class fitness equipment into partner gyms, improving the overall member experience.
Clements explains: “The future is bright where we believe in the positive impact of regular exercise and self-care, and we are hyper focused on helping organisations invest in people to improve their health and wellbeing.”
The news follows an exciting merger announcement at the start of the year for parent brand EGYM and Playlist – parent brand to fitness and wellness platforms Mindbody, Booker and ClassPass – which is expected to present further growth opportunities for EGYM Hussle in-line with ambitious targets for the business.
Hussle was acquired by EGYM in 2024 to form the UK arm of the EGYM Wellpass business which also operates in Germany, Austria, France, Belgium and the United States. Across the group, 24,000 companies use EGYM Wellpass for fitness benefits alongside nearly 20,000 gym operators.
