EV TECHNOLOGY GROUP PARTNERS WITH DESIGN HOUSE ‘CALLUM’ TO CREATE PREMIUM ELECTRIC VEHICLES FOR ITS HOUSE OF BRANDS
EV Technology Group has appointed leading design and engineering consultancy CALLUM to create future premium electric vehicles designs within the EV Technology Group house of brands.
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CALLUM, co-founded by legendary designer Ian Callum, will be responsible for a research and development project for future electric vehicle designs within the EV Technology Group brand portfolio. EV Technology Group has recently acquired Marazzi, Fantuzzi, Brewster & Co and Officine Stampaggi Industriali and signed a definitive agreement to acquire MOKE International Limited, official producer of MOKE vehicles since it acquired the original 1964 trademark. EV Technology Group will continue to expand with further iconic brands that will help to fulfil the mission of bringing back the joy of motoring in an electric age by assisting their transition to electrification.
CALLUM and its growing team of designers and engineers has the ability to offer everything from research and concept design, vehicle engineering and development, down to the finer details such as leather trimming, additive manufacturing and sustainable materials.
Ian Callum CBE Design Director, CALLUM “At CALLUM our mission is to create design stories that stir the imagination. The sheer scale of the ambition of EV Technology Group and its mission to reinvent iconic brands is brimming with potential to do just that. There’s nothing a creative team likes more than limitless possibilities. We will progress each design language so that these brands remain captivating and relevant for an electrified world.”
Wouter Witvoet, CEO EV Technology Group “As EV Technology Group builds a house of brands with such iconic marques, it’s essential that we establish the right pillars, the right templates and harness world class strategies at an early stage. I am delighted that a renowned industry leader such as CALLUM will direct us and assist us as we prepare for future growth. We are already seeing great results, and this could lead to participating in many future projects.”
David Fairbairn, Director, CALLUM “EV Technology Group wanted a design partner that didn’t just present a deck of pretty renders. Creative ideas also need engineering substance to streamline the early stages of development and get them to commercialisation faster. We expect CALLUM’s combined team of designers and engineers to integrate seamlessly with the talent at EV Technology Group, grasping their challenges but also exploiting the opportunities these brands offer.”
