‘How LinkedIn Works’ : A New Credible & Straightforward Manual to Help Professionals Create a Solid Online Brand

‘How LinkedIn Works’ : A New Credible & Straightforward Manual to Help Professionals Create a Solid Online Brand

Over the last three years, LinkedIn has seen a rise in traffic and engagements as people and businesses have turned to modern ways of brand marketing. As the current trend of remote and freelance employment rises, more and more people are using LinkedIn to establish their professional brand, showcase their skills and expertise, post and look for employment opportunities, and even market their products and services, among other things. But with the surge of engagements and number of posts circulating on the website, how does one ensure that their profile and posts stand out from the rest?

In her book, How LinkedIn Works, author and personal branding consultant Damilola F. Badmus offers guidance to those who struggle to understand the LinkedIn platform. This “manual” provides tips, insights, and other helpful knowledge for professionals to successfully navigate the LinkedIn platform, and all the while creating a good online presence and solid branding for themselves or their businesses.

SYNOPSIS:
With over 875+ million members in over 200 countries, LinkedIn is for everyone who wants to take their personal branding to another level.

“How LinkedIn Works” shows you a practical approach to how to use LinkedIn effectively and how to gain a high level of influence. Consider this book a manual to help you build an effective personal brand on LinkedIn, as well as an expert guide to knowing the platform’s tools and features and the proven tactics that would get you noticed.

Personal branding expert, Damilola Badmus has built a huge community of over 90,000 people from different demographics on LinkedIn. She has also helped over 10,000 people build their brands online.
In this book, you’d learn:
How to optimize your profile
How to create engaging content that will attract your clients or target audience
How to engage and build relationships with your audience
How to become a LinkedIn influencer and gain authority in your field.
How to use LinkedIn features to grow your network
20 content ideas that will help you get a high level of reach
Once you’ve read the book and implemented all the strategies and steps involved
You will no longer wonder how to navigate the LinkedIn platform or how to get quality connections
You will no longer stare at your phone thinking, “what should I write? or where do I even start?”
You will no longer suffer from “Imposter Syndrome” feeling like you’re not good enough to be sharing your thoughts and giving advice to people.
You will no longer get discouraged because no one engages with your content.
You will no longer worry about getting your voice heard and getting the visibility you want on the platform.

“Many people are terrified of LinkedIn,” says Damilola. “They think it’s just a platform for job search and show-off, but it’s beyond that. LinkedIn is a platform where you can express your true self and share the knowledge you have deep inside of you.”

Continuing, “I believe the book is useful for professionals and people who are struggling to understand the LinkedIn platform. I regard this as a manual where you can always go back to check different topics whenever you want.”

Early reviews of How LinkedIn Works have been extremely positive, with readers expressing their gratitude to Dami’s help in helping them understand and navigate LinkedIn in the most straightforward way possible.

Bankole Mubarak, an early reader, writes, “I like this book because it’s straight to the point. The book has generally given me an understanding of how hashtag works, and it has helped me use LinkedIn more effectively.”

“I finally read the book How LinkedIn Works. I finished it in five hours, and it was easy to read. I love the simplicity of the words, no jargon, so fun to read. What stood out for me apart from the simplicity of the book was how you made me understand the LinkedIn App like a novice. . . . It was money and time well spent for me.” Writes Rokeebat Hammed, another reader who had early access to the book.
How LinkedIn Works: Attract Your Target Audience and Build Authority is now available on Amazon UK: https://a.co/d/hrfjkil

Leicester TV

Dreamed It. Did It. Helping Adults Rediscover Childhood Dreams

Dreamed It. Did It. Helping Adults Rediscover Childhood Dreams

Memorable and sustainable Christmas gifts for the workplace

Memorable and sustainable Christmas gifts for the workplace

Red launches NEW EVO PRO Waterproof Changing Robe, with now industry leading 15k waterproofing and 8k breathability

Red launches NEW EVO PRO Waterproof Changing Robe, with now industry leading 15k waterproofing and 8k breathability

Education Technology Day must be extended to prisons

Education Technology Day must be extended to prisons

Typically thought of as being an easy to clean area of the home, hard floors have risen in popularity in recent decades. Globally, hard floors are the most common floor type,2 and research released today by Dyson has uncovered poor cleaning habits that mean hard floors are likely to be harbouring an array of hidden nasties. This comes as 32% of Brits – equating to 21.6 million people in the UK – will use the same dirty mop head for six months or more before replacing it. What’s more, one in 20 also admit to keeping the same mop for a year or longer, and one in 10 think it is acceptable to use the same mop 100 times, spreading dirt around their floors every time they use it. Cross contamination is a primary issue for most common and traditional mopping methods with germs and bacteria further being unknowingly spread around homes as Brits use dirty water to clean floors.3 45% only change the water to new water between rooms, whereas 41% wait even longer until it looks dirty. This could mean that floors are being washed with dirty water, adding more dirt rather than taking it away. Surprisingly, almost one in 10 (9%) even admit to not changing the dirty water at all when mopping. Over a quarter (28%) admit to mopping their floors once a fortnight or less while over half (53%) admit they don’t regularly clean behind appliances and leave dirt to build up for as long as six months at a time. image002.jpg On how to achieve a perfect barefoot clean feel after mopping, Geli Lee, Dyson Engineer and Home Cleaning Expert offers their top tips for eliminating dirt around the home: 1. Create a cleaning schedule to stay on top of dirt build-up. In the last year, there has been a 15% global reduction in the number of people who maintain regular cleaning schedules. 47% of the British public admitted to only being motivated to clean when they spot visible dirt or dust.4 Regular floor cleaning with a wet hard floor cleaner like the Dyson WashG1™ removes more stubborn dirt than vacuuming alone. It is important to have a debris free surface, clear any clutter from the floor or other surfaces. Choose the right machine: Different vacuums are designed for different floor types and home sizes. Some machines will be engineered with hard floors in mind and will struggle on thick pile carpets, for example. Choosing the right machine for your home will make a big difference to the ease and speed with which you’re able to clean your home. Clean your floors ‘little and often’. Washing your floors frequently in areas that receive more foot fall will help to stop dirt building up and getting trodden into your floor. Using a dedicated wet floor cleaner on hard flooring such as the Dyson WashG1 is helpful for this, as the versatile format means it vacuums and washes the floor simultaneously. Cleaning schedules have also become less regimented. In recent years only 41% of people claim to have a regular cleaning schedule, and 60% admit to cleaning reactively; being motivated to clean only when there is visible dirt or dust5. It’s perhaps not surprising, that a fifth of people are still concerned their floors are dirty after they’ve mopped them (22%) and one in four6 feel extremely worried about indoor dust at home. Geli Lee, Dyson Engineer and Home Cleaning Expert reveals why it is important to change the way we mop: “Cleaning your hard floors properly and regularly is important for maintaining a healthy environment around your home. Without a proper cleaning routine, dirt may unknowingly build up and spread around your home. It is evident from our research that current mopping habits mean British households aren’t cleaning their floors as effectively as they should. “From ignoring problem areas where dust and debris build up, cross contamination with dirty water to not replacing mop heads or inconsistent cleaning, current mopping behaviours may be making floors dirtier as opposed to cleaner. Moving away from traditional methods, wet floor cleaners like the Dyson WashG1 simplify the floor cleaning experience and provide a modern efficient and hygienic solution” To help take the guesswork out of mopping, the brand new WashG1 is Dyson’s first dedicated wet floor cleaner that tackles wet and dry debris in one go. Engineered for hygienic cleaning and maintenance, the WashG1 is revolutionising wet floor cleaning, removing the need for multi-products and multi-steps to achieve a barefoot clean feel around the home. To put the product to the test, Dyson have cleaned one of London’s most iconic landmarks The Victoria and Albert Museum. From cleaning the grand marble floors housing the most prestigious exhibits, to cleaning up leftover food in the Gamble Room Cafe, the WashG1 had a dirt busting tour of the museum leaving it spotless. Images can be found here. The WashG1 introduces Dyson’s engineering expertise to cleaning hard floors. With a 1 litre clean-water tank to cover flooring up to 290m2, the Dyson WashG1 uses a combination of hydration, absorption, and extraction technologies to remove wet and dry spills and stains simultaneously. The Dyson WashG1 is available to purchase now from Dyson.co.uk, retailing at £599.99.

Typically thought of as being an easy to clean area of the home, hard floors have risen in popularity in recent decades. Globally, hard floors are the most common floor type,2 and research released today by Dyson has uncovered poor cleaning habits that mean hard floors are likely to be harbouring an array of hidden nasties. This comes as 32% of Brits – equating to 21.6 million people in the UK – will use the same dirty mop head for six months or more before replacing it. What’s more, one in 20 also admit to keeping the same mop for a year or longer, and one in 10 think it is acceptable to use the same mop 100 times, spreading dirt around their floors every time they use it. Cross contamination is a primary issue for most common and traditional mopping methods with germs and bacteria further being unknowingly spread around homes as Brits use dirty water to clean floors.3 45% only change the water to new water between rooms, whereas 41% wait even longer until it looks dirty. This could mean that floors are being washed with dirty water, adding more dirt rather than taking it away. Surprisingly, almost one in 10 (9%) even admit to not changing the dirty water at all when mopping. Over a quarter (28%) admit to mopping their floors once a fortnight or less while over half (53%) admit they don’t regularly clean behind appliances and leave dirt to build up for as long as six months at a time. image002.jpg On how to achieve a perfect barefoot clean feel after mopping, Geli Lee, Dyson Engineer and Home Cleaning Expert offers their top tips for eliminating dirt around the home: 1. Create a cleaning schedule to stay on top of dirt build-up. In the last year, there has been a 15% global reduction in the number of people who maintain regular cleaning schedules. 47% of the British public admitted to only being motivated to clean when they spot visible dirt or dust.4 Regular floor cleaning with a wet hard floor cleaner like the Dyson WashG1™ removes more stubborn dirt than vacuuming alone. It is important to have a debris free surface, clear any clutter from the floor or other surfaces. Choose the right machine: Different vacuums are designed for different floor types and home sizes. Some machines will be engineered with hard floors in mind and will struggle on thick pile carpets, for example. Choosing the right machine for your home will make a big difference to the ease and speed with which you’re able to clean your home. Clean your floors ‘little and often’. Washing your floors frequently in areas that receive more foot fall will help to stop dirt building up and getting trodden into your floor. Using a dedicated wet floor cleaner on hard flooring such as the Dyson WashG1 is helpful for this, as the versatile format means it vacuums and washes the floor simultaneously. Cleaning schedules have also become less regimented. In recent years only 41% of people claim to have a regular cleaning schedule, and 60% admit to cleaning reactively; being motivated to clean only when there is visible dirt or dust5. It’s perhaps not surprising, that a fifth of people are still concerned their floors are dirty after they’ve mopped them (22%) and one in four6 feel extremely worried about indoor dust at home. Geli Lee, Dyson Engineer and Home Cleaning Expert reveals why it is important to change the way we mop: “Cleaning your hard floors properly and regularly is important for maintaining a healthy environment around your home. Without a proper cleaning routine, dirt may unknowingly build up and spread around your home. It is evident from our research that current mopping habits mean British households aren’t cleaning their floors as effectively as they should. “From ignoring problem areas where dust and debris build up, cross contamination with dirty water to not replacing mop heads or inconsistent cleaning, current mopping behaviours may be making floors dirtier as opposed to cleaner. Moving away from traditional methods, wet floor cleaners like the Dyson WashG1 simplify the floor cleaning experience and provide a modern efficient and hygienic solution” To help take the guesswork out of mopping, the brand new WashG1 is Dyson’s first dedicated wet floor cleaner that tackles wet and dry debris in one go. Engineered for hygienic cleaning and maintenance, the WashG1 is revolutionising wet floor cleaning, removing the need for multi-products and multi-steps to achieve a barefoot clean feel around the home. To put the product to the test, Dyson have cleaned one of London’s most iconic landmarks The Victoria and Albert Museum. From cleaning the grand marble floors housing the most prestigious exhibits, to cleaning up leftover food in the Gamble Room Cafe, the WashG1 had a dirt busting tour of the museum leaving it spotless. Images can be found here. The WashG1 introduces Dyson’s engineering expertise to cleaning hard floors. With a 1 litre clean-water tank to cover flooring up to 290m2, the Dyson WashG1 uses a combination of hydration, absorption, and extraction technologies to remove wet and dry spills and stains simultaneously. The Dyson WashG1 is available to purchase now from Dyson.co.uk, retailing at £599.99.

Housing shortfall calls for public-private collaboration

Housing shortfall calls for public-private collaboration