Top toy predictions for 2023 revealed
Every year, Toy Trends change at the speed of light, with parents battling to get their hands on the hottest products of the year before anyone else.
Although 2023 is only just beginning, experts at BargainMax.co.uk, the must-visit site for toys, games, and collectibles have put together their hotlist of the top toy trends to watch throughout the year.
From movie tie ins to classic brands such as LEGO and Barbie, here are four key spaces to watch over the next 12 months based on insights into trends and demands:
Movie Madness
The highly anticipated release of the all-new Barbie movie on the 21st of July is set to cause toy sales for the iconic character to go through the roof. As well as individual dolls, the Barbie Malibu House Playset is a consistently popular choice for fans, currently on sale for £68.99.
Alongside Barbie, a film adaptation of the classic Nintendo game Super Mario Bros is set to launch on the 7th of April. If savvy shoppers want to get ahead of the craze, why not stock up on LEGO Super Mario Fuzzy Flippers Expansion Set 71405 or this Super Mario 2in1 Torch Light and Stories Projector, available for just £21.99 and £12.99 respectively on BargainMax.co.uk.
PAW Patrol Returns
2023 is set to be a huge year for the hit pre-school franchise PAW Patrol, which includes a second feature film titled PAW Patrol The Mighty movie, on the 13th of October, as the brand celebrates its 10th year anniversary. The first movie earning over 100 million in the box office, there will be high consumer demands once the second film is released. Expected popularity on Paw Patrol Giant 55cm Marshall Plush for £19.99 and Mega Bloks PAW Patrol Chase’s City Police Cruiser for £11.99.
Tried & Tested Toys
LEGO has remained ever present and is due to grow in popularity year on year, maintaining its place as a top selling brand in the market. If parents want to pick up a bargain on the all-time classic brand, BargainMax.co.uk has a huge range of LEGO products available at incredible prices here.
Fashion Focus
Monster High is returning this year, with the new relaunch of the classic fashion doll brand in January, available on BargainMax.co.uk. Monster High fans have always been deeply connected with themes of celebrating individuality and authenticity, which has been beloved by kids from the beginning. If you want to grab yourself an early deal, pick up the new relaunch of the iconic fashion doll brand Monster high from February on BargainMax.co.uk.
Emma Carden, Buyer at BargainMax.co.uk, said “While some toy trends can change at the speed of light, it’s often the classics that win out in the end when it comes to the most popular toys.
“The likes of LEGO, Barbie and Super Mario have been around for decades, and thanks to several high profile Hollywood releases – they’re only going to increase in popularity throughout they year.
