Brits would need almost 100 million TikTok views to earn their annual salary
Interested in content platforms, Reboot SEO Firm utilised data from lickd.co to calculate how many YouTube and TikTok views individuals would need to earn the same amount as the net average yearly salary in their respective country, if they were to use social media as their full-time job. Reboot SEO Firm did so utilising data from fourty European countries eligible for the YouTube’s Partner Programme, and the five European countries eligible for the TikTok creator fund.
Before considering the amount of YouTube views needed, it should be established that the prerequisites needed to be eligible for ‘YouTube’s Partner Programme’ (the programme which enables an individual to make ad revenue from their YouTube videos) is a minimum of 1,000 genuine subscribers and over 4,000 valid watch hours from the public in the last 12 months.
The requirements needed to be eligible for the ‘TikTok creator fund’ is that you need to be a citizen of the UK, Germany, France, Spain or Italy, have at least 10,000 followers and 100,000 video views in the last 30 days.
How many TikTok views Europeans need to pay their salary
Brits would need to gain 97,488,739 views on their TikTok channels to earn enough revenue to match their £25,971 net average annual salary.
Germany requires the highest number of TikTok views of 102,402,402 to meet their annual average salary of €31,764 (£27,396).
Conversely, Italy ranks 5th, requiring just 67,316,066 TikTok views to amass the same amount of income as their €20,880 (£18,019) annual salary.
How many YouTube views would Europeans need to quit their day job
The United Kingdom is in 11th position, with Brits needing to gain 8,629,386 YouTube views to earn enough revenue to match the £25,971 net average annual salary in the country.
Swiss citizens would need to amass 19,365,032 views on their YouTube channels to generate income that is equal to the net average annual salary of €67,860 (£58,281) in their country.
Denmark (13,355,263) Norway (12,742,225) and Luxembourg (12,235,513) are among the other European countries where aspiring YouTubers would need to surpass over 10 million views on their YouTube channel to accumulate revenue equal to the net average yearly income in their respective countries – Denmark (£40,194), Norway (£38,349) and Luxembourg (£36,624), respectively ranking second, third and fourth.
In the 40th spot is Turkey as Turkish people with dreams of being a YouTube star would need to attract 1,047,980 views to earn enough revenue for it to be equivalent to the net average yearly salary of €3,672 (£3,154).