What are the most in-demand children’s toys this Christmas?

What are the most in-demand children’s toys this Christmas?

It takes a great deal of preparation to ensure that Christmas runs smoothly, and if you’ve got children, you’ll be wanting to make the day as magical as possible. Naturally, children will be looking forward to unwrapping their gifts so it may be stressful if you’ve yet to secure the top toy on their wishlist – or worse still, they’ve not even decided what they want yet!

To inspire parents’ Christmas shopping lists and help eCommerce businesses identify the most popular products to stock up on, retail experts at Zendbox have compiled a list of the top 30 most in-demand children’s toys so far this year.

The retail experts compiled a lengthy list of toys predicted to be best-sellers this year, from specialists to retail giants such as Amazon, John Lewis and Argos. To understand how in-demand each product is now that Christmas is on the horizon, they analysed how many Brits have searched for each product in the past month to rank them in terms of popularity.

Based on the findings, Zendbox predicts that the most popular children’s toys for Christmas 2023 are:

Barbie Dreamhouse: 90,500 monthly Google searches

Barbie Dream Camper: 9900 monthly Google searches

Playdoh Ice Cream Truck: 8100 monthly Google searches

DJ Bouncin Beats: 5400 monthly Google searches

Le Mieux Pony: 2900 monthly Google searches

Cocomelon Boo Boo JJ Doll: 1600 monthly Google searches

Sink and Sand Game: 1600 monthly Google searches

VTech Jotbot: 1000 monthly Google searches

Throw Throw Avocado: 880 monthly Google searches

Gigi the Giraffe: 590 monthly Google searches

One Trick Pony Game: 590 monthly Google searches

Barbie Cutie Reveal Doll: 480 monthly Google searches

Barbie Fashionista Dolls: 480 monthly Google searches

Jiggly Pets Noodle Pink Pup: 480 monthly Google searches

Pokemon TCG Tin: 480 monthly Google searches

Lego Friends Horse Show Trailer: 390 monthly Google searches

Barbie Career Dolls: 320 monthly Google searches

Jumping Sumo: 320 monthly Google searches

Lego Technic Monster Jam Megalodon: 260 monthly Google searches

Osmo Little Genius Starter Kit: 260 monthly Google searches

Playmobil City Life Recycling Truck: 260 monthly Google searches

Tick Tock Brick Nock: 260 monthly Google searches

Duplo Wild Animals of South America: 210 monthly Google searches

Lego City Express Passenger Train: 210 monthly Google searches

Lego Creator Expert 10293 Santa’s Visit: 210 monthly Google searches

Super Smile Dentist Kit: 210 monthly Google searches

Chad Valley Dinosaur Waterfall Bath Toy: 170 monthly Google searches

Lego Dots Big Message Board: 170 monthly Google searches

Pictionary Air Star Wars: 170 monthly Google searches

Roller Disco Peppa: 170 monthly Google searches

With over 90,000 searches in the UK in the past month alone, Barbie Dreamhouse took the top spot as the most in-demand children’s toy this Christmas. The popular gift can be purchased from retailers like Amazon, Argos, Next, Very, John Lewis and Smyths Toys.

Placing second with over 9,000 searches is another Barbie product – the Barbie Dream Camper. Interestingly, the Barbie Dream Camper is over half the price of the Barbie Dreamhouse, which is seemingly the most popular despite its hefty price tag of around £199.99.

Ranking in third place is the Playdoh Ice Cream Truck with over 8,000 monthly searches. The life-size kitchen is currently retailing between £75-£100.

November 22nd appears to be the time of year when parents start to feel the pressure of that perfect Christmas gift, with searches for ‘kids Christmas presents’ spiking around then almost every year (Source: Google Trends).

Commenting on the data, Marketing Director at Zendbox, Gilson Pereira, said:

“With the countdown to Christmas just around the corner, you may be wondering what to get your little one. With ever-expanding ranges and new releases, it can be tricky to decide what toys your child will love the most this Christmas if they haven’t provided a list. Even when the kids have decided on what they’d like, the next step is sourcing the gifts, with the best-sellers each year often selling out due to high demand.”

“With this in mind, we’ve compiled a list of the top 30 most searched for toys within the past month so that you can check out what industry experts and parents are expecting to be a big hit this year – and also what has the potential to sell out. Online retailers themselves can use these findings to get ahead of the online giants and maximise sales.”

Around November 22nd is when parents appear to start searching for that perfect gift, so don’t leave it too late to secure the toy you have your eye on with plenty of time before others beat you to it!”

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Education Technology Day must be extended to prisons

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Typically thought of as being an easy to clean area of the home, hard floors have risen in popularity in recent decades. Globally, hard floors are the most common floor type,2 and research released today by Dyson has uncovered poor cleaning habits that mean hard floors are likely to be harbouring an array of hidden nasties. This comes as 32% of Brits – equating to 21.6 million people in the UK – will use the same dirty mop head for six months or more before replacing it. What’s more, one in 20 also admit to keeping the same mop for a year or longer, and one in 10 think it is acceptable to use the same mop 100 times, spreading dirt around their floors every time they use it. Cross contamination is a primary issue for most common and traditional mopping methods with germs and bacteria further being unknowingly spread around homes as Brits use dirty water to clean floors.3 45% only change the water to new water between rooms, whereas 41% wait even longer until it looks dirty. This could mean that floors are being washed with dirty water, adding more dirt rather than taking it away. Surprisingly, almost one in 10 (9%) even admit to not changing the dirty water at all when mopping. Over a quarter (28%) admit to mopping their floors once a fortnight or less while over half (53%) admit they don’t regularly clean behind appliances and leave dirt to build up for as long as six months at a time. image002.jpg On how to achieve a perfect barefoot clean feel after mopping, Geli Lee, Dyson Engineer and Home Cleaning Expert offers their top tips for eliminating dirt around the home: 1. Create a cleaning schedule to stay on top of dirt build-up. In the last year, there has been a 15% global reduction in the number of people who maintain regular cleaning schedules. 47% of the British public admitted to only being motivated to clean when they spot visible dirt or dust.4 Regular floor cleaning with a wet hard floor cleaner like the Dyson WashG1™ removes more stubborn dirt than vacuuming alone. It is important to have a debris free surface, clear any clutter from the floor or other surfaces. Choose the right machine: Different vacuums are designed for different floor types and home sizes. Some machines will be engineered with hard floors in mind and will struggle on thick pile carpets, for example. Choosing the right machine for your home will make a big difference to the ease and speed with which you’re able to clean your home. Clean your floors ‘little and often’. Washing your floors frequently in areas that receive more foot fall will help to stop dirt building up and getting trodden into your floor. Using a dedicated wet floor cleaner on hard flooring such as the Dyson WashG1 is helpful for this, as the versatile format means it vacuums and washes the floor simultaneously. Cleaning schedules have also become less regimented. In recent years only 41% of people claim to have a regular cleaning schedule, and 60% admit to cleaning reactively; being motivated to clean only when there is visible dirt or dust5. It’s perhaps not surprising, that a fifth of people are still concerned their floors are dirty after they’ve mopped them (22%) and one in four6 feel extremely worried about indoor dust at home. Geli Lee, Dyson Engineer and Home Cleaning Expert reveals why it is important to change the way we mop: “Cleaning your hard floors properly and regularly is important for maintaining a healthy environment around your home. Without a proper cleaning routine, dirt may unknowingly build up and spread around your home. It is evident from our research that current mopping habits mean British households aren’t cleaning their floors as effectively as they should. “From ignoring problem areas where dust and debris build up, cross contamination with dirty water to not replacing mop heads or inconsistent cleaning, current mopping behaviours may be making floors dirtier as opposed to cleaner. Moving away from traditional methods, wet floor cleaners like the Dyson WashG1 simplify the floor cleaning experience and provide a modern efficient and hygienic solution” To help take the guesswork out of mopping, the brand new WashG1 is Dyson’s first dedicated wet floor cleaner that tackles wet and dry debris in one go. Engineered for hygienic cleaning and maintenance, the WashG1 is revolutionising wet floor cleaning, removing the need for multi-products and multi-steps to achieve a barefoot clean feel around the home. To put the product to the test, Dyson have cleaned one of London’s most iconic landmarks The Victoria and Albert Museum. From cleaning the grand marble floors housing the most prestigious exhibits, to cleaning up leftover food in the Gamble Room Cafe, the WashG1 had a dirt busting tour of the museum leaving it spotless. Images can be found here. The WashG1 introduces Dyson’s engineering expertise to cleaning hard floors. With a 1 litre clean-water tank to cover flooring up to 290m2, the Dyson WashG1 uses a combination of hydration, absorption, and extraction technologies to remove wet and dry spills and stains simultaneously. The Dyson WashG1 is available to purchase now from Dyson.co.uk, retailing at £599.99.

Typically thought of as being an easy to clean area of the home, hard floors have risen in popularity in recent decades. Globally, hard floors are the most common floor type,2 and research released today by Dyson has uncovered poor cleaning habits that mean hard floors are likely to be harbouring an array of hidden nasties. This comes as 32% of Brits – equating to 21.6 million people in the UK – will use the same dirty mop head for six months or more before replacing it. What’s more, one in 20 also admit to keeping the same mop for a year or longer, and one in 10 think it is acceptable to use the same mop 100 times, spreading dirt around their floors every time they use it. Cross contamination is a primary issue for most common and traditional mopping methods with germs and bacteria further being unknowingly spread around homes as Brits use dirty water to clean floors.3 45% only change the water to new water between rooms, whereas 41% wait even longer until it looks dirty. This could mean that floors are being washed with dirty water, adding more dirt rather than taking it away. Surprisingly, almost one in 10 (9%) even admit to not changing the dirty water at all when mopping. Over a quarter (28%) admit to mopping their floors once a fortnight or less while over half (53%) admit they don’t regularly clean behind appliances and leave dirt to build up for as long as six months at a time. image002.jpg On how to achieve a perfect barefoot clean feel after mopping, Geli Lee, Dyson Engineer and Home Cleaning Expert offers their top tips for eliminating dirt around the home: 1. Create a cleaning schedule to stay on top of dirt build-up. In the last year, there has been a 15% global reduction in the number of people who maintain regular cleaning schedules. 47% of the British public admitted to only being motivated to clean when they spot visible dirt or dust.4 Regular floor cleaning with a wet hard floor cleaner like the Dyson WashG1™ removes more stubborn dirt than vacuuming alone. It is important to have a debris free surface, clear any clutter from the floor or other surfaces. Choose the right machine: Different vacuums are designed for different floor types and home sizes. Some machines will be engineered with hard floors in mind and will struggle on thick pile carpets, for example. Choosing the right machine for your home will make a big difference to the ease and speed with which you’re able to clean your home. Clean your floors ‘little and often’. Washing your floors frequently in areas that receive more foot fall will help to stop dirt building up and getting trodden into your floor. Using a dedicated wet floor cleaner on hard flooring such as the Dyson WashG1 is helpful for this, as the versatile format means it vacuums and washes the floor simultaneously. Cleaning schedules have also become less regimented. In recent years only 41% of people claim to have a regular cleaning schedule, and 60% admit to cleaning reactively; being motivated to clean only when there is visible dirt or dust5. It’s perhaps not surprising, that a fifth of people are still concerned their floors are dirty after they’ve mopped them (22%) and one in four6 feel extremely worried about indoor dust at home. Geli Lee, Dyson Engineer and Home Cleaning Expert reveals why it is important to change the way we mop: “Cleaning your hard floors properly and regularly is important for maintaining a healthy environment around your home. Without a proper cleaning routine, dirt may unknowingly build up and spread around your home. It is evident from our research that current mopping habits mean British households aren’t cleaning their floors as effectively as they should. “From ignoring problem areas where dust and debris build up, cross contamination with dirty water to not replacing mop heads or inconsistent cleaning, current mopping behaviours may be making floors dirtier as opposed to cleaner. Moving away from traditional methods, wet floor cleaners like the Dyson WashG1 simplify the floor cleaning experience and provide a modern efficient and hygienic solution” To help take the guesswork out of mopping, the brand new WashG1 is Dyson’s first dedicated wet floor cleaner that tackles wet and dry debris in one go. Engineered for hygienic cleaning and maintenance, the WashG1 is revolutionising wet floor cleaning, removing the need for multi-products and multi-steps to achieve a barefoot clean feel around the home. To put the product to the test, Dyson have cleaned one of London’s most iconic landmarks The Victoria and Albert Museum. From cleaning the grand marble floors housing the most prestigious exhibits, to cleaning up leftover food in the Gamble Room Cafe, the WashG1 had a dirt busting tour of the museum leaving it spotless. Images can be found here. The WashG1 introduces Dyson’s engineering expertise to cleaning hard floors. With a 1 litre clean-water tank to cover flooring up to 290m2, the Dyson WashG1 uses a combination of hydration, absorption, and extraction technologies to remove wet and dry spills and stains simultaneously. The Dyson WashG1 is available to purchase now from Dyson.co.uk, retailing at £599.99.

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