FOREO launches the world’s first Four-Cheek Facial

FOREO launches the world’s first Four-Cheek Facial

Neglecting the skin below the neckline. A tale as old as time. But soon, it will be a thing of the past as London’s cheekiest spa opens its doors, courtesy of Swedish skincare powerhouse, FOREO.

The beauty brand has partnered up with GP, Aesthetic Doctor and skincare expert for FOREO, Dr Raj Arora to launch the world’s first Four-Cheek Facial spa treatment specifically formulated for the skin on the face and derrière.

FOREOs LUNA range has already established the importance of a cleansing routine for skin on your face – but now it’s taking it down past the décolleté ensuring Brits are smooth from head to toe. The launch comes as the seasons change prompting many to reassess their skincare routine in search of smooth, hydrated, and glowing skin.

Skincare expert, Dr Raj Arora, said: “Body cleansing is extremely important in maintaining clean, hydrated skin, especially in the cooler months, however, it doesn’t always get the airtime it deserves. We should be caring for our whole bodies the same way we do our face, which is why I’ve collaborated with FOREO on creating a facial with a difference, helping people to keep their cheeks glowing all year round.”

Did you know that every year, the body accumulates roughly four kilos of dirt and dead skin cells?¹ Taking skincare to a whole new level, this exclusive Four-Cheek Facial spa treatment will help Brits engage in full body cleansing, addressing the needs of all cheeks while shedding some of that dirt and dead skin.

But what exactly happens at this cheeky spa? The treatment has six steps in total and uses two devices from FOREO’s newest six-piece collection, the LUNA 4 body and LUNA 4. Tucked away in a luxe oasis, the four-cheek spa treatment will see people treated to two facials at once, one on the face cheeks, and one on the bum cheeks.

Using the LUNA 4 collection, the treatment is powered by the LUNA 4 body’s T-Sonic™ pulsations and velvety-soft silicone touchpoints to remove impurities trapped deep within the pores. Suitable for all skin types, the guided, firming massage will help reduce fine lines and sagging, relax muscle tension points, and improve lymphatic drainage.

The Four-Cheek Facial, spa treatment, will be available over the first week in December (Tuesday 6th, Wednesday 7th and Thursday 8th of December). Booking opens on Friday 25th November with people able to book their free 30-minute Four-Cheek Facial HERE.

For those unable to nab a spot at the pop-up, the treatment will also be available online to do from home. Skincare expert Dr Raj Arora has outlined the full spa treatment below.

FOUR-CHEEK FACIAL – HOW IT WORKS:

The Four-Cheek Facial is formulated by Dr Raj Arora in partnership with FOREO

Step 1: Unlock your device: Start by unlocking your device and registering your warranty via the FOREO For You app.

Step 2: Apply cleanser to face and bum: Dampen your face and body, bum included, and apply a gentle SA cleanser. For optimal results, use FOREO Micro-Foam Cleanser on the face and body.

Step 3: Glide LUNA 4 over the face: Gently glide your LUNA 4 across your face in upward motions.

Step 4: Use LUNA 4 body to cleanse skin from the neck down Taking the time to focus on the bum, glide your LUNA 4 body in upward motions across your entire body.

Step 5: Moisturize: While still damp, follow up your four-cheek facial with a full-body moisture bomb. Using a gentle face moisturiser and body moisturiser, moisturise yourself from head to toe.

Step 6 (Optional): Serum: If you have problematic skin, such as bum acne, please follow up with a targeted, active serum such as FOREO’s ultra-hydrating and antioxidant-rich SERUM SÉRUM SERUM.

General UK Manager at FOREO, Boris Raspudic articulates FOREOs first-ever body cleansing device, the LUNA 4 body, will give people exactly what they need to round out their skincare routines.

“For almost a decade, here at FOREO, we have worked tirelessly to support people in their day-to-day skincare regimens. From cleansing to moisturising, we know the importance of healthy, happy skin.

Yet, when thinking about skin care, most people think of their face – even though most of our skin lies below it, meaning we’re often neglecting key areas, areas like our bums!

To ensure these areas are no longer neglected – and no dirt, oil or dead skin cell is left behind, we have literally taken the power into our own hands and developed the LUNA 4 body – our first-ever body cleansing device”.

The LUNA™ 4 body is available to purchase now. The price is RRP £129.00 / €149.00. It is available in three colours including Peach Perfect, Lavender and Evergreen. It can be purchased alongside the wider LUNA 4 collection at https://www.foreo.com/LUNA-collection. It can also be purchased via other stockists including Lookfantastic, Cult Beauty and Currentbody.

Leicester TV

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Typically thought of as being an easy to clean area of the home, hard floors have risen in popularity in recent decades. Globally, hard floors are the most common floor type,2 and research released today by Dyson has uncovered poor cleaning habits that mean hard floors are likely to be harbouring an array of hidden nasties. This comes as 32% of Brits – equating to 21.6 million people in the UK – will use the same dirty mop head for six months or more before replacing it. What’s more, one in 20 also admit to keeping the same mop for a year or longer, and one in 10 think it is acceptable to use the same mop 100 times, spreading dirt around their floors every time they use it. Cross contamination is a primary issue for most common and traditional mopping methods with germs and bacteria further being unknowingly spread around homes as Brits use dirty water to clean floors.3 45% only change the water to new water between rooms, whereas 41% wait even longer until it looks dirty. This could mean that floors are being washed with dirty water, adding more dirt rather than taking it away. Surprisingly, almost one in 10 (9%) even admit to not changing the dirty water at all when mopping. Over a quarter (28%) admit to mopping their floors once a fortnight or less while over half (53%) admit they don’t regularly clean behind appliances and leave dirt to build up for as long as six months at a time. image002.jpg On how to achieve a perfect barefoot clean feel after mopping, Geli Lee, Dyson Engineer and Home Cleaning Expert offers their top tips for eliminating dirt around the home: 1. Create a cleaning schedule to stay on top of dirt build-up. In the last year, there has been a 15% global reduction in the number of people who maintain regular cleaning schedules. 47% of the British public admitted to only being motivated to clean when they spot visible dirt or dust.4 Regular floor cleaning with a wet hard floor cleaner like the Dyson WashG1™ removes more stubborn dirt than vacuuming alone. It is important to have a debris free surface, clear any clutter from the floor or other surfaces. Choose the right machine: Different vacuums are designed for different floor types and home sizes. Some machines will be engineered with hard floors in mind and will struggle on thick pile carpets, for example. Choosing the right machine for your home will make a big difference to the ease and speed with which you’re able to clean your home. Clean your floors ‘little and often’. Washing your floors frequently in areas that receive more foot fall will help to stop dirt building up and getting trodden into your floor. Using a dedicated wet floor cleaner on hard flooring such as the Dyson WashG1 is helpful for this, as the versatile format means it vacuums and washes the floor simultaneously. Cleaning schedules have also become less regimented. In recent years only 41% of people claim to have a regular cleaning schedule, and 60% admit to cleaning reactively; being motivated to clean only when there is visible dirt or dust5. It’s perhaps not surprising, that a fifth of people are still concerned their floors are dirty after they’ve mopped them (22%) and one in four6 feel extremely worried about indoor dust at home. Geli Lee, Dyson Engineer and Home Cleaning Expert reveals why it is important to change the way we mop: “Cleaning your hard floors properly and regularly is important for maintaining a healthy environment around your home. Without a proper cleaning routine, dirt may unknowingly build up and spread around your home. It is evident from our research that current mopping habits mean British households aren’t cleaning their floors as effectively as they should. “From ignoring problem areas where dust and debris build up, cross contamination with dirty water to not replacing mop heads or inconsistent cleaning, current mopping behaviours may be making floors dirtier as opposed to cleaner. Moving away from traditional methods, wet floor cleaners like the Dyson WashG1 simplify the floor cleaning experience and provide a modern efficient and hygienic solution” To help take the guesswork out of mopping, the brand new WashG1 is Dyson’s first dedicated wet floor cleaner that tackles wet and dry debris in one go. Engineered for hygienic cleaning and maintenance, the WashG1 is revolutionising wet floor cleaning, removing the need for multi-products and multi-steps to achieve a barefoot clean feel around the home. To put the product to the test, Dyson have cleaned one of London’s most iconic landmarks The Victoria and Albert Museum. From cleaning the grand marble floors housing the most prestigious exhibits, to cleaning up leftover food in the Gamble Room Cafe, the WashG1 had a dirt busting tour of the museum leaving it spotless. Images can be found here. The WashG1 introduces Dyson’s engineering expertise to cleaning hard floors. With a 1 litre clean-water tank to cover flooring up to 290m2, the Dyson WashG1 uses a combination of hydration, absorption, and extraction technologies to remove wet and dry spills and stains simultaneously. The Dyson WashG1 is available to purchase now from Dyson.co.uk, retailing at £599.99.

Typically thought of as being an easy to clean area of the home, hard floors have risen in popularity in recent decades. Globally, hard floors are the most common floor type,2 and research released today by Dyson has uncovered poor cleaning habits that mean hard floors are likely to be harbouring an array of hidden nasties. This comes as 32% of Brits – equating to 21.6 million people in the UK – will use the same dirty mop head for six months or more before replacing it. What’s more, one in 20 also admit to keeping the same mop for a year or longer, and one in 10 think it is acceptable to use the same mop 100 times, spreading dirt around their floors every time they use it. Cross contamination is a primary issue for most common and traditional mopping methods with germs and bacteria further being unknowingly spread around homes as Brits use dirty water to clean floors.3 45% only change the water to new water between rooms, whereas 41% wait even longer until it looks dirty. This could mean that floors are being washed with dirty water, adding more dirt rather than taking it away. Surprisingly, almost one in 10 (9%) even admit to not changing the dirty water at all when mopping. Over a quarter (28%) admit to mopping their floors once a fortnight or less while over half (53%) admit they don’t regularly clean behind appliances and leave dirt to build up for as long as six months at a time. image002.jpg On how to achieve a perfect barefoot clean feel after mopping, Geli Lee, Dyson Engineer and Home Cleaning Expert offers their top tips for eliminating dirt around the home: 1. Create a cleaning schedule to stay on top of dirt build-up. In the last year, there has been a 15% global reduction in the number of people who maintain regular cleaning schedules. 47% of the British public admitted to only being motivated to clean when they spot visible dirt or dust.4 Regular floor cleaning with a wet hard floor cleaner like the Dyson WashG1™ removes more stubborn dirt than vacuuming alone. It is important to have a debris free surface, clear any clutter from the floor or other surfaces. Choose the right machine: Different vacuums are designed for different floor types and home sizes. Some machines will be engineered with hard floors in mind and will struggle on thick pile carpets, for example. Choosing the right machine for your home will make a big difference to the ease and speed with which you’re able to clean your home. Clean your floors ‘little and often’. Washing your floors frequently in areas that receive more foot fall will help to stop dirt building up and getting trodden into your floor. Using a dedicated wet floor cleaner on hard flooring such as the Dyson WashG1 is helpful for this, as the versatile format means it vacuums and washes the floor simultaneously. Cleaning schedules have also become less regimented. In recent years only 41% of people claim to have a regular cleaning schedule, and 60% admit to cleaning reactively; being motivated to clean only when there is visible dirt or dust5. It’s perhaps not surprising, that a fifth of people are still concerned their floors are dirty after they’ve mopped them (22%) and one in four6 feel extremely worried about indoor dust at home. Geli Lee, Dyson Engineer and Home Cleaning Expert reveals why it is important to change the way we mop: “Cleaning your hard floors properly and regularly is important for maintaining a healthy environment around your home. Without a proper cleaning routine, dirt may unknowingly build up and spread around your home. It is evident from our research that current mopping habits mean British households aren’t cleaning their floors as effectively as they should. “From ignoring problem areas where dust and debris build up, cross contamination with dirty water to not replacing mop heads or inconsistent cleaning, current mopping behaviours may be making floors dirtier as opposed to cleaner. Moving away from traditional methods, wet floor cleaners like the Dyson WashG1 simplify the floor cleaning experience and provide a modern efficient and hygienic solution” To help take the guesswork out of mopping, the brand new WashG1 is Dyson’s first dedicated wet floor cleaner that tackles wet and dry debris in one go. Engineered for hygienic cleaning and maintenance, the WashG1 is revolutionising wet floor cleaning, removing the need for multi-products and multi-steps to achieve a barefoot clean feel around the home. To put the product to the test, Dyson have cleaned one of London’s most iconic landmarks The Victoria and Albert Museum. From cleaning the grand marble floors housing the most prestigious exhibits, to cleaning up leftover food in the Gamble Room Cafe, the WashG1 had a dirt busting tour of the museum leaving it spotless. Images can be found here. The WashG1 introduces Dyson’s engineering expertise to cleaning hard floors. With a 1 litre clean-water tank to cover flooring up to 290m2, the Dyson WashG1 uses a combination of hydration, absorption, and extraction technologies to remove wet and dry spills and stains simultaneously. The Dyson WashG1 is available to purchase now from Dyson.co.uk, retailing at £599.99.

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